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Facebook Pixel Installation & Optimization

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Unlock Your Ad's Conversions & Audience with Facebook Pixel

Facebook pixel is a snippet of code or codes that once installed on your website will help Facebook to track and report user behaviour. It can also tag visitors to your website and remarket to them after they have left. Using pixel custom event variations in the code you can track certain behaviors as “events” or conversion and link them back to the campaign, ad set and ad creative that the conversion can be attributed to. Doing this enables easier optimisation and a clear understanding of how successful the campaigns are. With Facebook pixel, you can track sales on your website from your Facebook campaign. You can also create a custom audience to remarket to “cart-abandoners” for example.

90%
%
Website Traffic - Increase
65%
%
Bounce Rate - Decrease
70%
%
Average Visit Duration - Increase
83%
%
Conversion Rate - Increase

What can a PIXEL & FB ADS do for you?

Drive In-store Sales

Increase foot traffic and make it easier for people to find and share information about your business.

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Promote your Videos/Content

Make sure your videos/content or commercials are seen by your target audience.

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Generate Leads

Find your ideal prospects and present them with compelling offers or info about your business.

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Our Process

We take a big-picture view of your organization, industry, and audience to see where you can make an impact. Starting with competitor and industry research, we can assess where you stand in the marketplace. Audience research tells us what kind of content will resonate with your potential and existing consumers. Based on these findings, content pillars are established to provide direction for topics. These pillars provide a framework for the content we create, keeping your messaging clear and consistent. Your content is created in-house where needed, whether it’s copywriting, graphic design, or video animation. Then, we track your content’s performance to gain insight into what’s making an impact with your audience and what’s not. The results are consistently more effective content that will make a difference to your bottom line.

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Our Case Studies

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Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis seacula.

Jonathan Simpson

Envato Market
avatar
Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis seacula.

Jonathan Simpson

Envato Market
avatar
Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis seacula.

Jonathan Simpson

Envato Market
avatar
Mirum est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis seacula.

Jonathan Simpson

Envato Market
avatar

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